GOOD COFFEE, MADE EASY; CONVENIENT COFFEE

Infusion Kraft coffee is the best there is. Have you tried one yet?

The coffee dilemma

    Over the last few years, there has been a push and pull between premium and convenient coffee among coffee lovers. For some of the ritualistic coffee lovers, they enjoy taking their time grinding coffee beans and brewing the drink, while for other fast paced users, they don\'t have the time for that. For example, a worker hurrying to get to work doesn’t have the time to grind coffee beans to brew a drink. They prefer a quick fix by just boiling a kettle and just pouring into their favorite mugs. The result has been supermarkets being dominated by instant coffee, powdered sticks, and canned cold brew, which in the past, most were regarded as lesser quality coffee.

Convenient coffee:  Your Perfect Pick-me-up

Convenient coffee has for the near past dominated the coffee market with the introduction of flavored varieties. Popular companies introduced flavors such as Cinnamon and Candied Tamarind, Sweet Almond and hibiscus and cereal and caramel flavored coffees. This has outstripped the premium category and flooded the market.

Consumers have since then began to view coffee as a product with flavorful potential. Today, however, that balance has been tipped whereby taste, texture and quality matter as much as convenience. Premium coffee roasters have seen the need for convenience as well as quality and flavor. To bridge this gap, roasters worked towards innovative packaging. Drip bags.

Why do we love convenient coffee?

Saves time

Not everyone has time to grind bean, measure coffee and wait for a traditional brewing process. Instant coffee and coffee pods can give you a cup in just a few minutes.

Easy to take anywhere

Ready to drink coffee and takeaway cups make it possible to enjoy coffee while commuting, studying, working or even relaxing at home.

Affordable

Making convenient coffee can be cheaper that buying a café made coffee every day. With the right supplies, you can prepare several cups without spending much.

Lots of choices

Convenient coffee comes in many flavors and styles. Whether you prefer a strong lack coffee every day, creamy latte sweet cappuccino or iced coffee there is an option for almost everyone.

Drip coffee bags: The solution

As the coffee industry continues evolving, drip bags have emerged as the optimum solution to the convenience versus quality dilemma. Accredited to Japanese inventors, these drip bags offer the experience of a pour-over without the need for scales, specialized grinders or complex brewing equipment. Drip bags are a single serve filter bag that are easy to brew as making tea with a tea bag and have incredible flavorful potential.

The bag contains a filter bag made of either paper or woven food grade PE materials enclosed in an outer sachet. Typically, the bag contains 14g of freshly roasted and ground coffee beans as opposed to 6g in a standard pod. It has handles that are folded out, allowing it to rest on top of a cup. Making the coffee is as easy as opening the top of the filter bag and slowly pour water over the coffee grinds. Limited oxygen interaction ensures the coffee remain fresh up to 18 months once sealed. Be it a seasoned barista or a first-time coffee drinker, the results remain consistently satisfying with the use of drip bags.

Infusion Kraft; a trailblazer in the coffee industry

 Infusion Kraft Africa is a major trailblazer in the coffee industry and has partnered with coffee roasteries to promote the use of drip bags which are made using biodegradable materials as well as ensuring the coffee quality is top notch. These bags are 100% home compostable and recyclable too. Partnering with local roasteries has also helped our local industry grow much faster. Our sole purpose is to produce an easier and safer ways for our coffee lovers to enjoy their cup of coffee. You enjoy your special-grade quality coffee with the unmatched convenience of our drip bags. Our goal remains the same, to deliver great coffee conveniently and consistently, one cup at a time.  

Because sometimes, you don’t need complicated-you just need good coffee, made easy.                                                                                                                                                                                                  

TIPS

1.   1. Do not use boiling water-Let the kettle settle for 1-2 minutes first.

2.   2. Wet the grounds first to let them degas.

3. The filter is small; expect to pour water in at least 3 stages to reach the desired volume.